Dawn of the Dead

This film is about a random plague which has managed to affect the world's population by attacking human beings. Instead of dying like they normally would, they turn into zombies which carry on to eat the flesh and blood of the remaining beings. A group of survivors learn to protect themselves and make use of any available resource to ensure they stay alive and human.

The opening sequence automatically makes the viewer seem uncomfortable as when the first title is shown, it turns into what looks like, a stream of blood. After this, there are screen shots of people's faces which are covered in blood and clips of people running away in the streets from something they're not quite sure of. This looks quite sick and makes the viewer feel nervous as to what is going to show next however, keeps them intrigued. The colours used in the opening sequence are quite unsaturated which creates a dull atmosphere. 

There is a backing track which just starts of with a beat and then leads on to a 'happy' genre even though the scenes are horrifying. This makes the viewer feel on edge as there seems to be two different moods which creates confusion. I think this was done on purpose to engage the viewer and attract them to watch more. Also, the sound effects makes the scene a lot more horrifying because you can hear people screaming and 'being killed'. There are also people talking in the background asking questions about what seems to be happening and then receiving replies of uncertainty. This will draw the viewer's attention as they will start to wonder as to what happens in the film and want to watch it to find out more.